New guide aims to boost household glass recycling

Written by: Editorial staff | Published:

A new online guide to best practice in household glass recycling has been launched this Recycle Week by Friends of Glass and Recycle Now.

The Glass Recycling Resource Pack is intended to provide waste and recycling officers and personnel with the latest information, guidance and best practice for consumer communications aimed at increasing the quality and quantity of household glass recycling.

The initiative is a joint partnership between Friends of Glass, the consumer campaign run by British Glass that promotes the benefits of glass packaging, and Recycle Now, the campaign run by WRAP the resource efficiency charity that aims to drive positive change in recycling behaviour.

Rebecca Cocking, spokesperson for Friends of Glass, said “Most glass packaging is consumed in the home so encouraging householders to always recycle all of their bottles and jars is really important, whether that’s at the kerbside or at glass banks. This new guide gives relevant, up to date information about glass recycling in one place so those charged with creating consumer communications campaigns aimed at increasing recycling, have all they need at their fingertips. As the findings in Viridor’s Recycling index revealed this week, consumers are still commonly confused about what the can and can’t recycle, so the timing of its launch couldn’t be better.”

Alice Harlock, spokesperson for Recycle Now, stated: “This new glass recycling guide is part of Recycle Now’s’ ongoing strategy to provide local authorities with the resources they need to keep raising the bar on household recycling. Increasing glass packaging recycling is an important element in helping the UK achieve the government’s target of a 50% recycling rate by 2020.”

The Glass Recycling Resource Guide includes facts and figures, guidance and templates, frequently asked questions, links to video content and other resources.

Download the guide at: https://partners.wrap.org.uk/assets/10015/


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