The firm will invest £6.3m to upgrade three of its canning lines in its South Wales factory to produce plastic alternatives including Keel Clips- a new technology using recyclable paperboard to create lightweight packs, wraps and boxes.
This means the group, which produces popular products including Stella Artois, Budweiser and Bud Light, to eliminate 850 tonnes of plastic each year.
Its Stella Artois pint can four-pack is the nation’s biggest selling small pack format.
Paula Lindenberg, president of Budweiser Brewing Group UK&I, said: “We have spent the past decade investing in circular packaging initiatives around the world to close the loop and reduce waste. We’re proud of the work we’ve already done so far, but we realised more needed to be done to address the issue of single use plastics.”
The announcement comes as C&C Group, Budweiser Brewing Group’s distribution partner, also unveiled plans to cut plastic rings and shrink wrap across its British cider portfolio including Magner’s and Orchard Pig.
By 2025, Budweiser Brewing Group aims to make all of its products to be made from packaging that is returnable or made from majority recycled content.